What is a marketing funnel? #AskAlison
What is a marketing funnel? If you’re new to the world of marketing, it’s one of those terms you hear thrown around in discussions with little explanations of what the term means. Every student of marketing should know about the marketing funnel. It’s the purpose and...
How do I know which keywords to optimize for? #AskAlison
SEO, or search engine optimization, is a challenging, often mysterious, but necessary part of effective digital marketing. When it comes to doing SEO right, keyword research is an essential step. Keyword research involves researching keywords to target to drive...
Is creating a website for my business easy? – #AskAlison
They say that hindsight is 20/20. We’ve all come out of a project or job with a list of things we wish we’d known before getting started. So it’s not uncommon for a new business owner to wonder, “Is creating a website for my business...
How long does it take to build a new website? – #AskAlison
Building a website can seem like a daunting task to a small business owner. It’s probably not your favorite thing to do, and you might be dreading the process. But it doesn’t have to be hard. When starting to plan out your new site, you may ask yourself,...
How do I find the best WordPress theme? #AskAlison
This week’s #AskAlison covers a question about WordPress themes. WordPress is great because it’s so widely supported, but one downside to that is the abundance of themes to choose from. How do you find the best WordPress theme and avoid the issues commonly...Join Our Facebook Group
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